Reflections On The Past For Investors Today: E.W. Scripps Co (NASDAQ: SSP)

E.W. Scripps Co (NASDAQ:SSP) does about 843.70K shares in volume on a normal day but saw 988706 shares change hands in the recent trading day. The company now has a market cap of 316.63M USD. Its current market price is $3.61, marking an increase of 5.56% compared to the previous close of $3.42. The 52 week high reached by this stock is $4.06 whilst the lowest price level in 52 weeks is $1.36.

E.W. Scripps Co (SSP) has a 20-day trading average at $2.96 and the current price is -11.08% off the 52-week high compared with 165.44% distance from its 52-week low. The 50-day simple moving average of the closing price is $2.55 and its 200-day simple moving average is $2.32. If we look at the stock’s price movements over the week, volatility stands at 8.54%, which increases to 8.84% over 1 month. It is also key to look at other market indicators of price movement for the stock, where we see that the relative strength index (RSI) is at 73.03 to suggest the stock is overbought.

The consensus objective for the share price is $5.58, suggesting that the stock has a potential upside of 35.3% over the period.

FactSet Research has provided data showing that 1 brokerages have issued ratings for the stock. 0 analysts have rated it as a sell, while 0 advise that it is a overweight. 0 analysts have rated it as a buy and 1 have advised that investors hold their positions. The consensus recommendation rating is Hold and Wall Street’s advice is for investors to Moderate Buy the stock.

The company shares received a number of brokerage firm price updates over the past month, with the latest being on November 09, 2022 when Wells Fargo downgraded the stock to “Equal Weight” and issued a price target of between $20 and $11. The Benchmark Company reiterated its price target at $25-$24.

The current price level is 22.10%, 41.81%, and 55.91% away from its SMA20, SMA50, and SMA200 respectively, with the SSP price moving below the 50-day SMA on current market day. E.W. Scripps Co (SSP) stock is up 22.79% over the week and 70.28% over the past month. Its price is 18.75% year-to-date and 63.35% over the past year.

To reach the target analysts have set, the stock logically needs to grow 35.3 percent from here.

Outstanding shares total 75.78M with insiders holding 17.97% of the shares and institutional holders owning 73.03% of the company’s common stock. The company has a return on investment of 2.00% and return on equity of 11.23%. The price to earnings ratio (P/E ratio) amounts to 3.91. The beta has a value of 1.01. Price to book ratio is 0.35 and price to sales ratio is 0.13.

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